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Article
Publication date: 1 February 1989

John Davies

The Anglo‐Welsh (ANGWEL) database/bibliography project is commissioned and funded by the Welsh Arts Council and the Welsh Academy. It has run from April 1987 in two phases:

Abstract

The Anglo‐Welsh (ANGWEL) database/bibliography project is commissioned and funded by the Welsh Arts Council and the Welsh Academy. It has run from April 1987 in two phases:

Details

Program, vol. 23 no. 2
Type: Research Article
ISSN: 0033-0337

Book part
Publication date: 13 March 2023

Jochen Hartmann and Oded Netzer

The increasing importance and proliferation of text data provide a unique opportunity and novel lens to study human communication across a myriad of business and marketing…

Abstract

The increasing importance and proliferation of text data provide a unique opportunity and novel lens to study human communication across a myriad of business and marketing applications. For example, consumers compare and review products online, individuals interact with their voice assistants to search, shop, and express their needs, investors seek to extract signals from firms' press releases to improve their investment decisions, and firms analyze sales call transcripts to increase customer satisfaction and conversions. However, extracting meaningful information from unstructured text data is a nontrivial task. In this chapter, we review established natural language processing (NLP) methods for traditional tasks (e.g., LDA for topic modeling and lexicons for sentiment analysis and writing style extraction) and provide an outlook into the future of NLP in marketing, covering recent embedding-based approaches, pretrained language models, and transfer learning for novel tasks such as automated text generation and multi-modal representation learning. These emerging approaches allow the field to improve its ability to perform certain tasks that we have been using for more than a decade (e.g., text classification). But more importantly, they unlock entirely new types of tasks that bring about novel research opportunities (e.g., text summarization, and generative question answering). We conclude with a roadmap and research agenda for promising NLP applications in marketing and provide supplementary code examples to help interested scholars to explore opportunities related to NLP in marketing.

Article
Publication date: 1 April 1976

Hambleden Press — a division of WH Smith — is using a planning and policy‐making technique which relies on the full participation of staff, without the necessity for worker…

Abstract

Hambleden Press — a division of WH Smith — is using a planning and policy‐making technique which relies on the full participation of staff, without the necessity for worker directors and two‐tier boards. And, according to a Smith's executive, the system has improved profits and management efficiency. Report by Paula Hann.

Details

Industrial Management, vol. 76 no. 4
Type: Research Article
ISSN: 0007-6929

Book part
Publication date: 16 February 2024

Maria Palazzo

This chapter focusses on analysing the origins and evolution of the SWOT analysis. It explains the drivers and limitations of the conventional SWOT analysis, laying the groundwork…

Abstract

This chapter focusses on analysing the origins and evolution of the SWOT analysis. It explains the drivers and limitations of the conventional SWOT analysis, laying the groundwork for new decision-making models that can aid researchers and practitioners in comprehending both the external landscape and the internal characteristics of a company. This chapter demonstrates how the strengths, weaknesses, opportunities, and threats of the SWOT analysis can be approached dynamically. Conventional SWOT analysis offers only a limited perspective on the environment and employs terminology that can confuse users, hindering their clear understanding of the factors that influence an organisation’s situation. This chapter provides a concise literature review of tools for evaluating quality management, its resources, and the surrounding environment, which serves as a valuable means to grasp the economic and social context within which a firm operates.

Details

Rethinking Decision-Making Strategies and Tools: Emerging Research and Opportunities
Type: Book
ISBN: 978-1-83797-205-0

Keywords

Article
Publication date: 13 June 2019

Louise Ravelli

The purpose of this paper is to reflect on pedagogical strategies which support the teaching of critical analysis of visual and multimodal texts in a tertiary-level course for…

Abstract

Purpose

The purpose of this paper is to reflect on pedagogical strategies which support the teaching of critical analysis of visual and multimodal texts in a tertiary-level course for Arts students.

Design/methodology/approach

The paper describes strategies which focus on developing students’ abilities to express interpretive critique, as opposed to mere description. These strategies give students strong scaffolding towards success in their interpretive writing. The course in question is a tertiary-level Arts course which teaches Kress and van Leeuwen’s (2006) approach to “reading images” in relation to contemporary media texts. The basic structure of the course is described, along with the macro steps which underpin the pedagogy. Examples of highly successful and less successful student writing are compared to reveal the key components of effective interpretive answers.

Findings

In addition to the normal expectations regarding essay structure and style, and in addition to mastery of the technicality of the course, successful and less successful student writing depends on their mastery of a specific set of moves within the essay. These moves integrate textual observations with clear explanations and a strong relation to interpretation.

Practical implications

While the course and strategies discussed are for tertiary-level students, the strategies described are adaptable to primary and secondary levels also. Multimodal texts are an integral part of the English curriculum, and all teachers need to explore strategies for enabling their students’ critical engagement with such texts.

Originality/value

Visual and multimodal texts are an exciting and also challenging part of English curricula, and new analytical frameworks and pedagogical strategies are needed to tackle these texts. In particular, the gap between simply describing visual resources (applying the tools) and critical analysis (using the tools) is vast, and specific pedagogical strategies are needed to help students develop the necessary interpretive language.

Details

English Teaching: Practice & Critique, vol. 18 no. 1
Type: Research Article
ISSN: 1175-8708

Keywords

Book part
Publication date: 30 November 2020

Babu George, Lena Bucatariu and Tony L. Henthorne

Telehealth has been playing a progressively significant role in the management of the COVID-19 crisis. The enforcement of social distancing measures has had the consequence of…

Abstract

Telehealth has been playing a progressively significant role in the management of the COVID-19 crisis. The enforcement of social distancing measures has had the consequence of reduced technology distance in almost every walk of life. In this chapter, based primarily on the still-unfolding experiences of deploying it during the current situation, we argue that telehealth has finally come of age and that it is time to move it from the peripheries to the center of the twenty-first-century healthcare. To provide a live context to the discussion, several instances of how telehealth strengthened our healthcare systems during the COVID-19 crisis are presented.

Details

International Case Studies in the Management of Disasters
Type: Book
ISBN: 978-1-83982-187-5

Keywords

Article
Publication date: 25 June 2020

Luke Lunhua Mao

Sporting goods retailing is a significant sector within the sport industry with the total revenue of this sector reaching $52.2 billion in 2018. Beset with formidable competition…

Abstract

Purpose

Sporting goods retailing is a significant sector within the sport industry with the total revenue of this sector reaching $52.2 billion in 2018. Beset with formidable competition, sporting goods stores are compelled to augment their merchandise with service and improve retail quality. The purpose of this study is to investigate retail quality of sporting goods stores (RQSGS).

Design/methodology/approach

Based on 27,793 online reviews of 1481 stores in the United States, this study used Leximancer 4.0, a text mining software, to identify critical retail quality dimensions associated with sporting goods stores, and further explored the most salient dimensions among different levels of ratings.

Findings

Customer service and store aspects are the two higher-order dimensions of RQSGS; holistic experience, manager and staff are three themes under customer service, and product, B&M store and online–offline integration are three themes under store aspects. Furthermore, extreme reviews focus more on customer service, whereas lukewarm reviews focus more on store aspects.

Practical implications

Knowledgeable staff, managers and online–offline integration are instrumental in creating superior retail quality. Sporting goods stores should enhance hedonic and social values for consumers in order to ward off online competitions.

Originality/value

This study explored retail quality dimensions that are pertinent to sporting goods retailing utilizing text mining methods. This study to certain extent cross-validated the existing retailing literature that is developed on alternative methods.

Details

International Journal of Sports Marketing and Sponsorship, vol. 22 no. 2
Type: Research Article
ISSN: 1464-6668

Keywords

Book part
Publication date: 18 September 2018

Jessica Liddell and Katherine M. Johnson

There is extensive research documenting the physical outcomes of childbirth, but significantly less on socio-psychological outcomes. Investigating women’s perception of dignified…

Abstract

Purpose

There is extensive research documenting the physical outcomes of childbirth, but significantly less on socio-psychological outcomes. Investigating women’s perception of dignified treatment during birth contributes to a salient, under-examined aspect of women’s childbirth experiences.

Methodology/approach

We use a two-part conceptualization of dignity, respect and autonomy, to understand how birth experiences and interactions either facilitate or undermine women’s perceived dignity. Data came from the Listening-to-Mothers I survey, the first nationally representative study of postpartum women in the United States (n = 1,406). Through linear regression analysis, we separately modeled women’s perception of respectful treatment and women’s perception of medical autonomy during birth.

Findings

Overall women reported high scores for both autonomy and respect. Differences between the models emerged related primarily to the role of interventions and provider support. While women’s perceived dignity is related to elements that she brings in to the delivery room (e.g., birth knowledge, health status), much variation was explained by the medical encounter itself (e.g., type of medical interventions, pain management, nurse support, and number of staff present).

Research limitations/implications

This study is cross-sectional, and required either a telephone or internet access, thus limiting the full generalizability of findings. Two findings have direct practical relevance for promoting women’s dignity in childbirth. First, the number of staff persons present during labor and birth was negatively associated with both respect and autonomy. Second, that women with high levels of knowledge about their legal rights during childbirth were more likely to report high scores on the dignity scale. Limiting staff in the delivery room and including knowledge of legal rights in childbirth education or during prenatal visits may be two mechanisms to promote dignity in birth.

Originality/value

These findings address an important, under-examined aspect of women’s childbirth experiences. This study investigates how different birth experiences and interactions either promote or violate childbearing women’s perception of dignity, and has significant implications for the provision of maternal healthcare. The results reinforce the importance of focusing on the socio-psychological dimensions of childbirth.

Details

Gender, Women’s Health Care Concerns and Other Social Factors in Health and Health Care
Type: Book
ISBN: 978-1-78756-175-5

Keywords

Article
Publication date: 1 January 1994

L. Allançon, B. Porterie, R. Saurel and J.C. Loraud

A numerical analysis is given for the prediction of unsteady,two‐dimensional fluid flow induced by a heat and mass source in aninitially closed cavity which is vented when the…

Abstract

A numerical analysis is given for the prediction of unsteady, two‐dimensional fluid flow induced by a heat and mass source in an initially closed cavity which is vented when the internal overpressure reaches a certain level. A modified ICE technique is used for solving the Navier–Stokes equations governing a compressible flow at a low Mach number and high temperature. Particular attention is focused on the treatment of the boundary conditions on the vent surface. This has been treated by an original procedure using the resolution of a Riemann problem. The configuration investigated may be viewed as a test problem which allows simulation of the ventilation and cooling of such cavities. The injection of hot gases is found to play a key role on the temperature field in the enclosure, whereas the vent seems to produce a distortion of the dynamic flow‐field only. When the injection of hot gases is stopped, the enclosure heat transfer is strongly influenced by the vent. A comparison with the results obtained when the radiative heat transfer between the walls of the enclosure is considered, indicate that radiation dominates the heat transfer in the enclosure and alters the flow patterns significantly.

Details

International Journal of Numerical Methods for Heat & Fluid Flow, vol. 4 no. 1
Type: Research Article
ISSN: 0961-5539

Keywords

Article
Publication date: 1 June 1986

A.S. Humphrey

Team Action Management is a system of management designed to speed up change within an organisation by overcoming the psychological barriers to innovation and team work. Based on…

Abstract

Team Action Management is a system of management designed to speed up change within an organisation by overcoming the psychological barriers to innovation and team work. Based on empirical research and practical experience, it overcomes the way in which businesses are often prevented from changing because they are unable to make effective use of the expertise they have.

Details

Management Decision, vol. 24 no. 6
Type: Research Article
ISSN: 0025-1747

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